I design products
people bet on.
I lead 0-to-1 products and sharpen the ones that scale, pairing bold ideas with high craft.
Fail fast, learn faster.
I'm a product designer who came up through industrial design, from Auburn to Georgia Tech, and I've spent the last decade building across product, brand, and media. Atlanta raised and still based here, I spend my time off snowboarding, wakeboarding, and chasing a better golf game. The same instinct drives all of it: jump in, fail fast, and get a little better each time.
Side Projects
Where I test my own ideas end-to-end — design, build, launch, and everything that breaks in between.




















